Sportsbook supplier Databet has confirmed a new partnership with Genius Sports, bringing official in-play data directly into its betting platform. The move allows Databet to deliver faster and more reliable live markets to its operators, covering everything from global football to niche sports.
The integration is already live and gives Databet partners direct access to Genius Sports’ official data from some of the most followed competitions worldwide. That includes the English Premier League, English Football League, National Football League, and a wide range of international tournaments. Operators using the platform will now be able to offer bettors markets that are driven by accurate statistics and updated in real time.
Enhancing Live Betting with Real-Time Feeds
In-play betting has become one of the most important growth drivers for the industry, and official data is now central to delivering the experience players expect. With Genius Sports powering Databet’s feeds, markets will be updated instantly, ensuring low latency and smooth bet settlement.
The integration is not limited to numbers on a screen. Genius Sports also provides performance analytics, advanced widgets, and live video streams, all of which have been added to the Databet environment. This combination is designed to increase player engagement and keep sportsbooks competitive in an increasingly crowded market.
Long-Term Impact for Operators
For operators, the agreement means more than access to better data. It brings a higher level of credibility and protection, as official data reduces reliance on unofficial feeds that can be inconsistent. At the same time, the expanded content portfolio gives bookmakers an edge when attracting customers who want diverse live betting options.
Databet has positioned this partnership as a foundation for long-term value creation. By integrating Genius Sports’ official data across its platform, the company aims to deliver a full-service product that helps operators meet rising player expectations while staying aligned with regulatory standards.
