Esportes Gaming Brasil has officially launched LOTTU, marking an important step in the company’s use of its federal licence under Law 14790 of 2023. The introduction of LOTTU means the operator now has three active platforms in the market, alongside its well-known brands Esportes da Sorte and OnaBet.
A platform designed for speed and agility
LOTTU has been developed with a focus on performance and user experience. The platform offers quick navigation, real-time promotions and personalised features designed to appeal to a wide range of bettor profiles. According to the company’s leadership, the product is the result of years of experience in the betting industry, with a sharper focus on usability and technology.
The platform was built on a proprietary system that allows dynamic layouts and targeted promotions. From registration to the placing of bets, the experience is intended to be smooth, fast and tailored to individual players. The design also reflects an effort to meet the growing expectations of today’s bettor, who values agility, innovation and trust when choosing where to play.
Responsible gaming and cultural reach
LOTTU is also being positioned as a platform that prioritises responsible gaming. It features monitoring tools that can detect risky behaviour and offer early interventions for players who may need support. This reflects the company’s stated commitment to user protection and transparency.
Beyond technology, the launch also strengthens the company’s presence in Brazilian sports and culture. Esportes Gaming Brasil has sponsorship agreements with major football clubs including Corinthians, Ceará, Ferroviária and Náutico. It also supports traditional celebrations such as Carnival, São João and the Parintins Festival. These initiatives have been designed to ensure that LOTTU is not only a betting platform but also a brand connected to the country’s cultural identity.
With the arrival of LOTTU, Esportes Gaming Brasil completes the rollout of its federal licence by offering three distinct platforms, each targeting a different audience. The company has made clear that it intends to keep investing in innovation, responsible play and brand partnerships that strengthen its position in the competitive Brazilian market.
