Super Group Hits Record Revenue but Pulls Out of US iGaming

Super Group has delivered a striking Q2 result, posting record revenue of 579.4 million dollars. The figure marks a 12 percent climb year-on-year, driven mainly by growth in Africa, Asia, and Latin America. Net profit also landed strong at 58.1 million dollars, up from 36.9 million dollars in the same quarter of 2024.

Yet alongside the celebration came a big strategic pivot. The company confirmed it will exit the US iGaming market entirely by the end of this year. Operations in New Jersey and Pennsylvania will wind down, ending a brief and expensive foray into a sector that has proved difficult for even seasoned global players.

CEO Neal Menashe called the US decision a move to sharpen focus on markets where the business already has scale and profitable momentum. He pointed to the costs of competing in the United States and the slow return on marketing spend as reasons to redirect resources elsewhere.

The Pivot Speaks Volumes

For industry watchers, the US exit is a reality check. While US online sports betting has exploded in recent years, the casino side has moved at a slower pace. High licensing fees, steep tax rates, and fierce competition from well-entrenched local operators have left many international brands struggling to make headway.

Super Group is not retreating from North America entirely. Its sports betting brand Betway will remain active in Canada, where regulatory frameworks in provinces like Ontario have provided a friendlier environment for international operators. But the clear signal is that the group will pour more energy into markets where margins are stronger, acquisition costs are lower, and regulatory structures are more predictable.

The financials tell their own story. The revenue jump came without significant growth in US operations, proving that the company’s global network can deliver record numbers without relying on the American market. Investors will likely see this as a tightening of the playbook rather than a retreat.

With robust results, a sharper regional focus, and a willingness to make tough calls, Super Group is positioning itself to keep hitting big numbers in the quarters ahead. The next few months will show if this strategy swap pays off.

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