Blueprint Gaming has announced a landmark deal with Finland’s state-owned gaming operator Veikkaus, further strengthening its European presence. The partnership will see Blueprint’s top-performing slot titles, including Fishin’ Frenzy, Eye of Horus, and The Goonies, made available to Finnish players for the first time.
Strategic alliance marks a milestone in European growth
The move reinforces Blueprint’s ambition to broaden its footprint across regulated European markets. Veikkaus, which holds the exclusive license to operate gambling in Finland, gains access to a large catalogue of Blueprint’s titles that have already proven successful across the UK, Germany, and other parts of Europe. The collaboration aims to bring a richer variety of online entertainment options to the Finnish player base.Bringing award-winning content to Finnish players
Bringing award-winning content to Finnish players
For Blueprint, this partnership represents more than just market entry, it’s a strategic step toward aligning with major national operators. The deal will introduce Finnish audiences to Blueprint’s signature mix of branded slots and innovative mechanics that have helped shape the European iGaming landscape.
Executives from both companies highlighted the collaboration as a mutual effort to elevate the country’s digital gaming experience while ensuring compliance with Finland’s strict responsible gaming standards. By working with a state-run operator, Blueprint reinforces its position as a trusted content supplier within Europe’s most regulated jurisdictions.
This agreement follows a series of international expansions for Blueprint, which continues to strengthen its reputation as one of the most adaptive and fast-growing studios in the iGaming sector. With Veikkaus as its latest partner, the company is now poised to capture a larger share of the Nordic market, blending creativity, compliance, and player appeal in one strategic move.
